About us
It all started with Harry.
Our little dog with the big personality, the one who always looked like a little pirate with his natural black "eyepatch". Together with Vilda, our gentle and curious cockapoo, he quickly became an inseparable part of everything we did, and they joined us on every little adventure in our daily lives.
It began as a fun idea to create products for ourselves—things that we were missing and wanted in our own lives. But the idea gradually evolved into a whole little coastal world, filled with that special feeling of calm, warmth, and freedom that life by the sea provides. A world that we felt we wanted to share.
We are inspired by Scandinavian coastal life and sun-bleached days by the Mediterranean. By that special sense of freedom that only the sea can give. By calm colors, natural materials, and a simplicity that feels warm, soft, and natural. For both the dog and the human by their side.
We believe in a daily life that holds those small moments that together become memories for a lifetime. A morning in a quiet harbor, a walk along the water, or a slow afternoon in the sun.
We created El Pirata to make space for a calmer, softer, and more beautiful everyday life. Because life by the water is simply better together with your best friend.
El Pirata is for the little adventurers. For the dogs that always come along and for the humans by their side.
Harry & Vilda
The EL Pirata crew